■ Business Builders Prepared for Five Stone Tax
The Blueprint Austin, Texas September 2026

Two blueprints,
two days.

One full day on each, back to back. Jay and I will both be there for both days, along with the team who'd do the work.

Start here

What a blueprint is

You wouldn't build a house without a blueprint. We don't believe you should run a marketing campaign without one either.

We spend two days with your team, one on each blueprint, then go back and write them up. You'll have both about two weeks later, and they're yours either way. Nothing else gets signed before this.

The two blueprints

What each one covers

Blueprint 01 Premier

Growth

$13,500

Day one  ·  one full day on site

What you get

  • Direct feedback on what you've already built. The brand work, the site, the registration flow, the 2026 campaign.
  • Your message, sharpened. The StoryBrand framework run against what came out of the rebrand.
  • A marketing audit. Where you stand in search, in your own numbers, and against the field.
  • A homepage recommendation, designed. Aimed straight at the traffic you're losing.
  • A lead magnet worth somebody's email address, and five follow-up emails behind it.
  • A twelve month plan. Four quarters, one goal each.

What we'd work through

  • What success means. 15,000 new clients, and what has to be true to get there.
  • Pricing. Whether 40% holds up against somebody sitting at 25%.
  • Positioning. Where you sit now that this isn't blue ocean anymore.
  • Going to market. What actually happened in 2026, and why 15,000 came in at 5,000.
  • The site and the registration flow. Two thirds of the people who land there leave.
  • HubSpot. The 45,000 clients you've got, everybody who never signed, and what that database should be doing for you.
  • Referrals. 50% two years ago, 32% now, and no real system behind it.
  • 2027 on a calendar. The season sprint, a year round layer, or both.

You've already put real work into most of this. I'm not looking to redo any of it. We'll review it, tell you straight what's working, and be specific about the messaging or process changes it takes to hit 15,000.

Blueprint 02

AI

$9,500

Day two  ·  one full day on site

What you get

  • One implementation plan. What to build, why, in what order, and what it costs.
  • A build number scoped against how you actually operate, instead of a guess.
  • A roadmap at 90 days, six months, and a year, with names on it.

What we'd work through

  • Where your team's hours actually go, job by job.
  • What those hours cost you, and where they cap how big you can get.
  • What AI should take off their plate first, and in what order.
  • A live look at what's possible, run against your own processes.
  • The old Access era systems. Rebuild, wrap, or retire.
  • Getting your people from using AI to building with it.

Investment

What it costs

Growth Blueprint day one$13,500
AI Blueprint day two$9,500
Total$23,000

Option 1

You come to us

Both days at our office in St. Augustine, Florida. No travel cost.

Option 2

We come to you

Both days in Austin. Travel for our team is billed at cost on top of the $23,000.

Review and sign the quote

The signature line is set up for JP. Once it's signed we'll get the two days on the calendar.

After the blueprint

Then we go to work

We pick one goal a quarter and run the work behind it. Plan annually, adjust quarterly, report monthly, execute weekly. I'll quote that scope along with the blueprint.

IRS resolution and property tax lending each get their own blueprint down the road.

Chris Webster
President, Business Builders

Business Builders  ·  St. Augustine, Florida  ·  877-378-6101